Lextan Case Study

In this case study, we will discuss our work with Lextan, exploring the challenges they faced, the solutions we developed and the results we achieved.

The Relationship

Lextan, Wales’s leading tanning salon, were searching for a signage business that could elevate their branding to new heights. Our relationship began with a simple Facebook message and has since blossomed into a long-standing partnership. Dragon signs provided a modern approach to their business, a fresh start that has improved their visual appeal and contributed to their ongoing success and growth.

Objectives

  • Consistency throughout the business.
  • Higher quality, reactive signage.
  • Cost effective.

  • We worked closely with Lextan to develop a bespoke, custom signage solution that met their specific needs. Our comprehensive approach included a variety of high-quality signage, ensuring consistency and visibility across their locations. The package featured illuminated flex faces, totem signage, folded trays with illuminated trough lighting and vinyl – gloss and matt laminated. Each element was designed and crafted to reflect Lextan’s objectives.

    The results

    The new signage solution has been a huge success for Lextan, delivering consistent branding and improving the overall customer experience. Lextan now has 20 Wales-based salons and are in the process of expanding across the border to England, putting their stamp on the industry.

    Dragon Signs is proud to have partnered with Lextan across their stores, delivering high-quality, visually appealing and strategically designed signage that aligns with their brand identity. We believe that the innovative signage solution provided will aid them in driving their future marketing goals.

    Kathryn Campbell, Commercial Director at Lexan said:

    “We have worked with Dragon Signs since beginning our rapid expansion. We needed a team who could keep up with how fast we were opening salons and Dragon Signs came through each time. The quality of the work and professionalism is always to the highest standard. Ray has guided us through each design and assisted with new concepts giving us the most eye-catching displays and signage. Dragon Signs understand our brand and the guidelines set, making each design stand out from the rest. We will certainly have a long-standing relationship with Dragon Signs as we gear up for our next phase of expansion.”

    If you are interested in learning more about our signage solutions, please contact us today. Our team of experts would be happy to discuss your specific needs and how our customised services can help you achieve your goals.

    Whether you are looking to enhance your brand visibility, improve customer engagement or drive marketing success, Dragon Signs can help you brand out from the crowd.