Dragon Signs Announces Sponsorship of City Hospice’s ‘Forever Flowers’ Campaign
Now in its sixth year, Forever Flowers has become a landmark event for the community, offering a unique space to remember and celebrate loved ones. Between 1–8 August 2026, over a thousand handcrafted pink poppies will transform the castle grounds into a striking display of remembrance, raising vital funds for City Hospice, Cardiff’s only provider of home-based specialist palliative care.
As the official signage partner, we have handled the design, production, and installation of every sign across the site. From the initial welcome at the castle gates to the information points guiding visitors through the display, the signage has been crafted to ensure a seamless and thoughtful experience.
The decision to support Forever Flowers was an easy one for our team. With the business operating across the UK including South Wales, the team felt it was important to use their expertise to support a campaign that tackles the difficult subjects of grief and loss with such beauty and compassion.
Nathan Black, Commercial Director at Dragon Signs, said:
“The work City Hospice does for families is absolutely incredible, and Forever Flowers is such a special tribute. We wanted to step up and show our support. Providing the signage for the event is our way of giving back to a charity that means so much to so many, and we’re incredibly proud to be involved.”
By providing all the event’s visual communication, we are helping to ensure the display remains accessible and welcoming for the hundreds of people expected to visit. This partnership highlights the company’s commitment to using its resources to support causes that provide essential care and bring people together during life’s most challenging moments.
The funds raised through Forever Flowers allow City Hospice to continue its life-changing work, providing medical, nursing, and end-of-life care to patients and their families. Dragon Signs is honoured to stand alongside the hospice to help make the 2026 campaign the most impactful one yet.
