Official Signage Partners At Cardiff Rugby

Cardiff Rugby, one of the leading rugby clubs in Wales, originally wanted to enhance their fan experience during live matches. To achieve this, they chose us to partner and provide innovative and interactive signage solutions for their stadium in Cardiff Arms Park.
As a result, we have been working as the long-standing signage partners with the club for over 12 years. Throughout this time, we have collaborated closely with the Cardiff Rugby team to achieve various objectives:

Creating a community atmosphere:

We have showcased different elements of signage from local and national partners, helping to create a vibrant and engaging environment for fans. This includes branded pitch boards and branded gamified signage in fan areas, creating an interactive and immersive experience.

Customisation of hospitality boxes:

Our team has assisted businesses in bespoke branding of their hospitality boxes, ensuring partners have a unique and inviting feel for their guests.

Honouring Peter Thomas:

In homage to Peter Thomas, we have branded their south stand with signage that reflects his legacy and contributions to Cardiff Rugby.

In line with Cardiff Rugby’s objective to become more sustainable, we have also designed sustainable PVC wallpapers, introducing eco-friendly signage options to the club.

Due to the challenging weather conditions in Cardiff, we have always utilised weatherproof materials and technologies to ensure the durability of the stadium signage.

During our partnership, we have developed a close relationship with every department. Working together for such a long time has allowed us to consider them as family, enabling seamless communication and collaboration.

Rhys Blumberg- COO at Cardiff Rugby agreed “We have always been extremely proud to partner with Dragon Signs. The dedication they show to the club is second to none and have always delivered to the highest of quality. We look forward to continuing our long-standing relationship as we transition to a more sustainable solution with our signage across Cardiff Arms Park”.